The Palos Verdes Peninsula Chamber of Commerce and Visitors' Center, serving the cities of Rolling Hills Estates, Palos Verdes Estates, Rancho Palos Verdes and Rolling Hills since 1956, is a non-profit, non-governmental, volunteer organization comprised of local businesses and leaders interested in enhancing the Peninsula communities. The highly visible Chamber of Commerce serves as a Visitors' Center and community resource for residents, businesses and visitors to obtain referrals for products and services, information on local events and activities.