Don't be fooled by its location off the beaten path - this place has wonderful food, great breads, and a surprisingly upscale vibe. One of the few local places with bialys, too.
Frida's is a gem of a bakery! They are family friendly, vegetarian friendly. The only hiccup is service at times- I think that it mainly has to do with customer confusion at the ordering line.
I like this place a lot but the lady who is the cashier has a terrible attitude & gives the place a negative tone. If it weren't for her this place would be perfect!