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Lure Fishbar

Lure Fishbar

Seafood Restaurant$$$$
SoHo, New York
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9.0/10
1,610
ratings
  • Stars
  • Stars
    The folks at The Wall Street Journal and The Corcoran Group like this place. Would you agree?
    • The Wall Street Journal
    • The Corcoran Group
  • Tips
    Burger Bedlam
    "Be sure to try the Bash Burger, our #1 ranked burger!"(20 Tips)
    Julien B.
    "The lure burger is one of the best in NYC"(7 Tips)
    Eva
    "Don't miss the burger or lobster roll (when in season)."(17 Tips)
    Fadia K.
    "Try the deviled eggs to share and the lobster roll!"(8 Tips)
Tips and Reviews icon393 Tips and reviews
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  • burgers
  • happy hour
  • good for dates
  • off-menu items
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  • Doug J.
    Doug JonesNovember 17, 2011
    The sushi and seafood are excellent. Perhaps unexpectedly, they also have a really good burger (or so I've heard). Ask for the Bash Burger.
  • Nicole V.heart icon on user image
    Nicole VallesDecember 24, 2016
    Ridiculously busy and they sat us 30 mins after our reservation for 2 but the food was top notch. Freshest lobster I've ever had!
  • Matty C.heart icon on user image
    Matty CitoNovember 7, 2018
    Great brunch. Definitely a more mellow scene than peak Soho chique evenings
  • Nick J.heart icon on user image
    Nick JordanDecember 20, 2014
    Been here 10+ times
    The perfect place to grab a glass of wine by yourself for no other reason than you deserve it.
  • Katherin S.heart icon on user image
    Katherin SonJanuary 1, 2013
    Okay seriously, screw the fish - get the off-menu bash burger medium rare. It's meaty, juicy and just amazing. Gahhh! I WANT MOAR!
  • Bin Y.heart icon on user image
    Bin YangMay 4, 2012
    Tempura Shrimp and crispy calamari are fantastic. Sushi is fresh and make sure you save some space for dessert!
  • Karl W.
    Karl With A "K"December 9, 2014
    Try the bash burger- it's not on the menu but it's amazing!
  • Nicholas M.heart icon on user image
    Nicholas M.October 30, 2017
    Cameron and de lancellotti. Cauliflower side. Whole Dover sole v good. Scallops good.
  • Angelina Z.heart icon on user image
    Angelina ZeppieriDecember 31, 2016
    Delicious. Cool setting, feels like you're on a boat. Get the octopus
  • Sam M.heart icon on user image
    Sam MolterFebruary 2, 2018
    The Lure Burger is blissful perfection.
  • Jordan M.heart icon on user image
    Jordan MMarch 25, 2017
    Been here 5+ times
    Champs and sushi: Schramsberg 🥂 and dragon / hellfire rolls 🍣, to be exact. 😘
  • Greg W.
    Greg Wong 🎯March 27, 2013
    Offers $1 littleneck clams and $1.50 oysters daily from 5 p.m. to 7 p.m. Cheap white wine glasses. Opt for Mon-Wed for a smaller crowd.
  • Dorothy M.
    Dorothy McGivneyJanuary 27, 2014
    Been here 10+ times
    The S+P potato chips are sooo vinegary and good! Often given gratis ....
  • Devina S.heart icon on user image
    Devina SaraffAugust 2, 2012
    Want impressed with the very average sushi....but the seared branzino over beet risotto was an incredible entree..super crispy skin and perfectly seasoned!
  • Kaity C.
    Kaity ChanAugust 7, 2014
    Decor and interior looks amazing. Fit for the type of food they offer. Nice place in soho.
  • Brooks W.
    Brooks WoodAugust 24, 2012
    Been here 25+ times
    The Bash. Don't look on the menu- it's not there. Its namesake's inspired by the annual award it seems to have wrapped around its finger. Speaking of fingers, you'll be licking yours after eating one.
  • Michael M.heart icon on user image
    Michael McDermottJune 17, 2014
    Wow wow wow ! The sushi is off the hook. BUT who expected the best burger in NYC????
  • meganheart icon on user image
    meganDecember 19, 2016
    The branzino is best! Save room for the ice cream sandwiches. P.S. It's noises as hell.
  • Taylor L.
    Taylor LorenFebruary 13, 2013
    This underground gem is decorated to make you feel like you're on some luxury cruise boat or something. Nautical chic.
  • Silver A.
    Silver ArevaloAugust 16, 2010
    happy hour specials til 7pm is awesome! $1 oysters and $6 wines is the best combo ever! bartenders are very friendly even though they are always busy. nice spot to chill and relax.
  • Julius Erwin Q.
    Julius Erwin QOctober 19, 2012
    Yellowtail jalapeno roll, classic lobster roll and cheesecake dessert. Great way to end the night.
  • Reservation Roheart icon on user image
    Reservation RoDecember 23, 2016
    Best shrimp tempura I've ever had
  • Lexie R.
    Lexie RamageOctober 15, 2013
    The creamy mustard sauce that comes with the shrimp cocktail is AMAZING! And I don't like mustard...so get it.
  • LogoTV
    LogoTVMarch 15, 2011
    Happy hour Monday – Friday with $8 dollar drinks and tasting plates of some of their best aps and entrees! Get there early to get a booth!” – Renee, Setup Squad
  • Dario G.
    fish/sushi raw bar, that's great...but just order the award winner Bash burguer with bacon jam...simply delicious.
  • Gene B.heart icon on user image
    Gene BuerkleJanuary 4, 2014
    Been here 10+ times
    Prices have gone up for brunch compared to menu on-line. Cocktails 14 on line and $16 on menu at bar.
  • Cole K.heart icon on user image
    Cole KennedyJune 13, 2015
    The oysters are enormous, and they're on the happy hour menu. Do it!
  • Mads M.heart icon on user image
    Mads MarzNovember 14, 2016
    Weekend brunch is delicious ! Try the lobster frittata, it's super fresh!
  • Melody G.heart icon on user image
    Melody GambinoAugust 22, 2014
    Order the "off the menu burger" hands down my fave cheeseburger in nyc.
  • Sergey N.
    Sergey NazarovApril 20, 2012
    Great decor and the off the menu "batch burger" is hands down the best in the city. (4 of 4 petals via Fondu) Read more
  • Tamaraheart icon on user image
    TamaraFebruary 3, 2018
    the snapper for two tastes as if someone in the kitchen thought, “now, how do we ruin a perfectly fresh fish?”
  • Veronica U.heart icon on user image
    Veronica UribeApril 8, 2017
    The Tuna salad was a healthy and delicious choice
  • Brian M.heart icon on user image
    Brian MasefieldSeptember 24, 2015
    Every appetizer on the menu is delicious. Great atmosphere.
  • Tash C.heart icon on user image
    Tash ConcepcionNovember 13, 2016
    Really enjoyed the lobster frittata.
  • Longfei X.heart icon on user image
    Longfei XingJuly 18, 2015
    Scallops dish has small portion but taste is fantastic
  • Juan (John) T.heart icon on user image
    Juan (John) TubertJuly 12, 2012
    Even tho this is a fish bar, it has the best roasted chicken I ever had
  • Adya S.
    Adya SinhaMarch 8, 2014
    The chocolate cake with salted caramel vanilla ice cream
  • Chet M.heart icon on user image
    Chet ManciniMay 7, 2017
    Aesthetic and happy hour is fantastic. Definitely pricey otherwise.
  • naveenheart icon on user image
    naveenJanuary 16, 2012
    Been here 10+ times
    the private side room: it's much quieter for meetings in there. and my most favorite dish: the lobster tail.
  • HuffPost
    HuffPostJuly 6, 2010
    A definite HuffPost favorite, make sure to order the yellowtail jalapeno roll and ask for the Bash Burger (it's delicious). For dessert, ice cream sandwiches. Read more
  • James M.heart icon on user image
    James MacKayMay 16, 2018
    Been here 5+ times
    Great for an afternoon snack after a full morning of shopping in SoHo
  • Luke
    LukeNovember 26, 2015
    Fun atmosphere and a crowd pleasing menu. Feels like a high energy yacht
  • Frank D.
    Frank DieboldSeptember 27, 2014
    If you order a seafood entree, try the steamed red snapper with bok choy and red curry sauce
  • Nicoleheart icon on user image
    NicoleJanuary 17, 2013
    The secret menu "Brash Burger" is really as good as everyone says. However, food here is definitely on the pricey side.
  • Laura C.
    Laura COctober 10, 2013
    It's not on the menu, but ask for the Bash Burger. Life-changing.
  • John K.heart icon on user image
    John KassSeptember 22, 2017
    Great place. Excellent. The best.
  • Isaac B.heart icon on user image
    Isaac BenbenistiDecember 8, 2018
    Great atmosphere. Great food. The vegan Burger is a muster piece!
  • Sulee
    SuleeMarch 8, 2014
    Italian sausage breakfast sandwich. Yes, tack that on the bill too
  • Rebecca M.heart icon on user image
    Rebecca MazzaDecember 10, 2015
    The bash burger is as good as the hype. Even makes for great leftovers
  • Eric W.heart icon on user image
    Eric WagnerMarch 31, 2013
    I had to close my eyes while eating the deviled eggs with caviar... that good.
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